{"product_id":"1971-rolex-beta-21-texano-ref-5100","title":"1971 Rolex Beta 21 Texano Ref. 5100","description":"\u003cp\u003e\u003cstrong\u003eThe Texano\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe Beta 5100 is one of the rarest serial-production Rolex watches ever made. Nicknamed the “Texano” — after its early adopters among Texan oil billionaires — this exceptional timepiece was produced in a strictly limited run of just 1,000 pieces: 900 in yellow gold, and 100 in white gold, each individually numbered.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eLaunched in 1970, the Beta 5100 wasn’t just Rolex’s first-ever quartz watch — it was a technical revolution. With its futuristic 40mm solid gold case and a uniquely designed integrated bracelet, the Beta 5100 was bold, opulent, and undeniably ahead of its time.\u003c\/p\u003e\n\u003cp\u003eDespite strong anticipation — with all launch pieces pre-sold — the watch was discontinued by 1972. Its ultra-premium pricing, driven by both its gold case and the cutting-edge quartz technology, proved to be too ambitious for the broader market. The quartz movement, featuring a sweeping seconds hand, proudly displayed “Quartz” on the dial, signaling the dawn of a new era in horology. Imagine the shift from a Nokia 6110 to the first touchscreen smartphone — this wasn’t just a technical evolution, it was a generational leap.\u003c\/p\u003e\n\u003cp\u003eThis particular example of the Texano is an outstanding survivor. The case remains sharp and well-preserved, and the bracelet — reminiscent of the iconic President style — is in excellent condition and long enough for big Texn wrists. The dial is pristine, free of blemishes or aging, and the watch retains its original Tritium hands.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThe Beta 5100 is more than just a watch — it's a monument to innovation in Rolex history. Rare, striking, and rich with narrative, it remains one of the most collectible and conversation-worthy timepieces ever created by the brand.\u003c\/p\u003e","brand":"Momentum","offers":[{"title":"Default Title","offer_id":53156727750965,"sku":"W.C.3.2.537","price":160000.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/9201\/files\/Front_2ed472e0-2085-425b-a631-32ce764c006f.jpg?v=1784643675","url":"https:\/\/momentum-dubai.com\/products\/1971-rolex-beta-21-texano-ref-5100","provider":"Momentum","version":"1.0","type":"link"}