1954 Rolex Day Date Ref. 6611
1954 Rolex Day Date Ref. 6611
1954 Rolex Day Date Ref. 6611
1954 Rolex Day Date Ref. 6611
1954 Rolex Day Date Ref. 6611
1954 Rolex Day Date Ref. 6611
1954 Rolex Day Date Ref. 6611
1954 Rolex Day Date Ref. 6611
1954 Rolex Day Date Ref. 6611
1954 Rolex Day Date Ref. 6611
1954 Rolex Day Date Ref. 6611
1954 Rolex Day Date Ref. 6611

1954 Rolex Day Date Ref. 6611

Pickup currently unavailable at Momentum by AIX Tempora, Ltd.

1954 Rolex Day Date Ref. 6611

Momentum by AIX Tempora, Ltd.

Pickup currently unavailable

ICD Brookfield Place, Al Mustaqbal St, DIFC, POBox 506645
Dubai DU
United Arab Emirates

Not an old man's watch

The Rolex Day Date 6611 is the successor of the first Day Date references 6510 and 6511 and came into play in 1957 and housing the upgraded Cal.1055 movement and was in production for  just 2 years.  The case had more rounder edges and a thicker case back like the Ovettone cases showed. The bezel was a very finely fluted, also called Millerighe type bezel. It was early stage and we believe Rolex was fine tuning the specs to launch their later references. The dials were signed 'Swiss at 6' o clock and had different style hands. Noticeable is also the slope at the edge of the dial rather than being flat. The 6611 is a rare watch and the last reference before Rolex went into long-term production references. The Day Date model is also known as the President model  but no longer refers to elder people wearing the watch. A Day Date on strap is fun and as versatile as you wish it to be. Paired with different straps it could be a daily companion.


Brief History

Rolex Day-Date

 Arguably one of the most iconic watches ever made, the Day-Date aka the Rolex President was introduced in 1956 and was the first to feature both the day and date in dedicated windows on the dial.

The Day-Date is the top model in the Rolex line-up and comes in an array of configurations with rare and special dials and case decorations. It has only ever been made in precious metals with Automatic movements and historically with an elegant diameter of 36mm - the perfect size for an iconic dress watch.

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